US Rev Jesse Jackson, former Presidential Aspirant who rose to national prominence as a powerful voice for Black economic and racial equality, has died.
He was 84.
He died at home surrounded by family.
His daughter, Santita Jackson, confirmed his death with the Associated Press.
Jackson was originally diagnosed with Parkinson’s disease in 2017 before the PSP diagnosis was confirmed in April.
An orator with a flair for memorable rhyme, Jackson was the first Black candidate for President to attract a major following, declaring in 1984 that “our time has come” and drawing about 3.5 million votes in Democratic primaries — roughly 1 in 5 of those cast.
Four years later, using the slogan “Keep hope alive,” he ran again, winning 7 million votes, second only to the eventual nominee, Massachusetts Gov. Michael S. Dukakis.
His speech at the 1988 Democratic National Convention brought many delegates to tears and provided the gathering’s emotional high point.
“Every one of these funny labels they put on you, those of you who are watching this broadcast tonight in the projects, on the corners — I understand,” he said. “Call you outcast, low down, you can’t make it, you’re nothing, you’re from nobody, subclass, underclass; when you see Jesse Jackson, when my name goes in nomination, your name goes in nomination.”
For nearly a generation, from the 1970s into the 1990s, that ability to absorb the insults and rejection suffered by Black Americans and transmute them into a defiant rhetoric of success made Jackson the most prominent Black figure in the country. Both beneficiary and victim of white America’s longstanding insistence on having one media-anointed leader serve as the spokesman for tens of millions of Black citizens, he drew adulation and jeers but consistently held the spotlight.
Supporters greeted his speeches with chants of “Run, Jesse, run.” Opponents tracked every misstep, from audits of his grants in the 1970s to his use of the anti-Jewish slur “Hymietown” to refer to New York City during the 1984 campaign, to the disclosure, in 2001, that he had fathered a daughter in an extramarital affair.
As he dominated center stage, the thundering chorus of his speeches — “I am … somebody” — inspired his followers even as it sometimes sounded like a painful plea.
Born out of wedlock on Oct. 8, 1941, he often stood at the gate of his father’s home in Greenville, S.C., watching with envy as his half-brothers played, before returning to the home he shared with his mother, Helen Burns, and grandmother, Mathilda.
During high school, his father, Noah Robinson, a former professional boxer, would sometimes go to the football field to watch Jesse play. If he played well, Noah would sometimes tell others, “That’s one of mine.” For the most part, however, until Jesse was famous, he shunned his son, who was later adopted by the man his mother married, Charles Jackson.
It was his grandmother, known as Tibby, who encouraged Jackson’s ambition. A domestic in stringently segregated Greenville, Tibby brought home books and magazines, such as National Geographic, that her white employers’ children had discarded.
“Couldn’t read a word herself but she’d bring them back for me, you know, these cultural things used by the wealthy and refined,” Jackson once said. “All she knew was, their sons read those books. So I ought to read them too. She never stopped dreaming for me.”
Her dreams propelled Jackson toward college — as did a need to avenge the childhood taunts that echoed in his head. An honors student, he turned down a contract to pitch for the Chicago White Sox to accept a football scholarship to the University of Illinois.
At Christmas break, he came home with a list of books. A librarian at the McBee Avenue Colored Branch referred him to the white library downtown and called ahead to clear the way. When he entered the main library, two police officers stood at the loan desk. A librarian told him it would take at least six days to get the books from the shelves. When he offered to get them himself, the officers told him to leave.
“I just stared up at that ‘Greenville Public Library’ and tears came to my eyes,” Jackson told a biographer, Marshall Frady.
That summer, 1960, Jackson came home and led a sit-in at the library, his arrest a first taste of civil disobedience. In the fall, he transferred to North Carolina A&T State University in Greensboro. There he became the star quarterback and participated in the beginnings of the sit-ins that became a signature part of the civil rights movement led by the Rev. Martin Luther King Jr.
“It wasn’t a matter of Gandhi or Dr. King then,” he said of the library sit-in, “it was just my own private pride and self-respect.”
With his height and his oratorical flourishes, Jackson was a charismatic figure who led protests in Greensboro. Once, during a demonstration outside a cafeteria, as police were about to arrest the demonstrators, Jackson suggested they kneel and recite the Lord’s Prayer.
“Police all took off their caps and bowed their heads,” he said. “Can’t arrest folks prayin’.”
Then he led the demonstrators in “The Star-Spangled Banner.”
“They stopped, put their hands over their heart,” Jackson said. “Can’t arrest folks singing the national anthem.”
After half an hour, he recalled, “we got tired and let ’em arrest us.”
Elected student body president, Jackson graduated in 1963. A grant from the Rockefeller Fund for Theological Education brought him to the Chicago Theological Seminary, where he hoped to find a venue for social activism.
That summer, Jackson traveled to Washington, where he heard King deliver his famous “I Have a Dream” speech. Two years later, he and a group of college buddies piled into vans to drive south for King’s Selma-to-Montgomery march. He met King there, and early the next year, King asked Jackson to head his Southern Christian Leadership Conference’s Operation Breadbasket in Chicago. The goal was to win economic gains for Black people with a combination of consumer boycotts and negotiated settlements.
At 24, Jackson was the youngest of King’s aides. Operating out of a hole-in-the-wall office at SCLC’s South Side headquarters, he began by organizing preachers, arranging for them to urge their congregations on Easter to boycott products made by a local dairy that employed no Black workers.
During the following week, Country Delight lost more than half a million dollars in revenue. Within days, the company offered a deal: 44 jobs for Black workers. Without waiting for a boycott, other dairy companies called with offers, too.
King soon asked Jackson to be the national director of Operation Breadbasket. Jackson hesitated — the job required him to leave the seminary six months short of graduation. Jackson recounted in his autobiography that King told him, “Come with me full time and you’ll learn more theology in six months than you would in six years at the seminary.” He earned his ordination several years later.
In April 1968, Jackson joined King in Memphis, where the civil rights leader had decided to stand with striking Black sanitation workers. Few of King’s staff supported the effort, worrying that the strike — and the planned Poor People’s Campaign in Washington — distracted from the main goal of attaining voting and political rights for Black Americans.
During a planning meeting, King blew up at his aides, including Jackson. “If you’re so interested in doing your own thing, that you can’t do what this organization is structured to do, if you want to carve out your own niche in society, go ahead,” King yelled at Jackson, according to the latter’s account. “But for God’s sake, don’t bother me!”
The next day, standing below the balcony of the Lorraine Motel where the team was staying in Memphis, King yelled down at Jackson in joviality, as if to mitigate the outburst, inviting him to dinner.
Within moments, shots rang out. Jackson later said he ran upstairs and caught King’s head as he lay dying. Andrew Young, a King aide who later became U.S. ambassador to the United Nations, told Frady that he doubted Jackson had cradled King’s head, but that they all had rushed to the scene and all had gotten blood on their clothes.
But if all of them were touched by King’s blood, only Jackson wore his gore-stained olive turtleneck for days, sleeping and grieving in it, wearing it on NBC’s “Today Show” and before the Chicago City Council. In dramatizing the moment to his own benefit, Jackson provoked hostility from King’s widow and others in the movement’s leadership that lasted decades.
Richard Hatcher, the first Black mayor of Gary, Ind., and a Jackson supporter, recalled that once Jackson decided to run for president, the campaign thought it had the backing of the Black leadership.
“Big mistake. Big mistake,” Hatcher said. “Over the following months, every time things seemed to get going, here would come a statement from Atlanta, from Andy [Young] or Joe Lowery or Mrs. King, ‘We don’t think this is a good idea at all.’“
In Obama’s White House, he suffered what for him might have been the severest penalty — being ignored.
Yet to those who had seen him in his prime, his image remained indelible.
LA TIMES

